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Welcome new subscriber! So you’re using social media trying to drum up more business. You are probably already promoting your work in photos and videos online. But how many people even see your posts, let alone become paying clients?
Here’s 5 ways to attract new clients and keep them.
- Create your own unique identity. Do your social media pages have a consistent theme? Create a logo, tag line, something that sets you apart. Use it in all your social media posts, your signature in emails, etc.
- Review and Update Your Business Cards
Beyond creative, your business cards must have key information (name, phone, services, hours, location, website, and social media handles). Update them now if necessary. - Get your own QR Code. Allow potential clients to save your contact info and book appointments on the go. Most people use a mobile device to store important contacts. Your own QR code allows them to quickly snap and save your information for future use.
- Watermark your photos posted on social media with your name, contact info, city and state. It is not enough to just overlay your phone number. If you’re posting online you’re reaching a wider audience and they may not recognize your area code. Consider using your handle on either Instagram, Twitter or Facebook instead.
- Link to your social media pages together so you can be followed on multiple platforms. Make sure your handles are consistent across all social media platforms.
Ready to boost your exposure even more? As a new subscriber, we’re here to help you get noticed. Add your salon or barbershop to our nationwide salon directory.
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Learn ways to increase your profits, while spending less time behind the chair. Discover effective ways to stay booked consistently.
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Learn to get the most from your posts on social media. We’ll teach you how to build an audience and maximize your exposure to new fans and followers.
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